{"id":13967,"date":"2026-07-03T10:00:57","date_gmt":"2026-07-03T08:00:57","guid":{"rendered":"https:\/\/rolandwegerer.at\/?p=13967"},"modified":"2026-06-22T17:37:38","modified_gmt":"2026-06-22T15:37:38","slug":"swot-analyse-staerken-schwaechen-chancen-risiken","status":"publish","type":"post","link":"https:\/\/rolandwegerer.at\/en\/swot-analyse-staerken-schwaechen-chancen-risiken\/","title":{"rendered":"SWOT analysis: Why Strengths alone are not enough \u2013 and how you inferred real strategies"},"content":{"rendered":"

SWOT analysis: Why Strengths alone are not enough \u2013 and how you ableitst real strategies<\/p>\n\n\n\n

Why failure is good ideas to practice \u2013 although the Strengths of the team are clear? Often it is because the internal facts and external Trends are not brought together. The SWOT analysis<\/a> combines Strengths, weaknesses, opportunities and risks at a glance. But only the combination of the four fields leads to actionable strategies just like in the case of the analysis of your own Ideas and projects<\/a>.<\/p>\n\n\n\n

Overview<\/h2>\n\n\n\n
Field<\/th>What it is<\/th>Internal\/External<\/th>Typical Questions<\/th><\/tr><\/thead>
S<\/strong>trengths<\/td>Strengths \u2013 what are you doing better<\/td>Internal<\/td>What went well? What can we do better than others?<\/td><\/tr>
W<\/strong>eaknesses<\/td>Weaknesses \u2013 where it is brittle<\/td>Internal<\/td>Where a lack of resources? What is difficult?<\/td><\/tr>
O<\/strong>pportunities<\/td>Opportunities \u2013 favorable Trends<\/td>EXT.<\/td>What are the Trends that benefit us? Where open markets?<\/td><\/tr>
T<\/strong>hreats<\/td>Risks \u2013 Risks<\/td>EXT.<\/td>Which competitors are pushing? What are the rules change?<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Short classification: SWOT is not an end in itself. It is only of value if you inferred from the combination of concrete measures, as in the Opportunities and risks to consider<\/a> with the SWOT Matrix.<\/p>\n\n\n\n

So, the SWOT analysis is<\/h2>\n\n\n\n
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  1. Goal<\/strong>: What do you analyze? (Project, Product, Team, Career)<\/li>\n\n\n\n
  2. Collect data<\/strong>: Internal (sales, Feedback processes) + external (market Trends, customer)<\/li>\n\n\n\n
  3. Four fields to fill in<\/strong>: Concrete, concise, fact-based \u2013 no desire culture<\/li>\n\n\n\n
  4. Link<\/strong>: SO, WO, ST, WT combine and formulate policies<\/li>\n\n\n\n
  5. Define<\/strong>: Prioritize, milestones, responsible persons. The A guide for the SWOT analysis of the Adobe Business<\/a> explain how you derived from the four fields of concrete strategies \u2013 especially the combination of SO\/WO\/ST\/WT is worked up in a practical way.<\/li>\n<\/ol>\n\n\n\n

    If you have a Vision of the future want to develop<\/a>start with a SWOT as a base \u2013 then the Vision is realistic and manageable. SWOT helps you the The basis for Innovation<\/a> to a place of imagination, creativity and action.<\/p>\n\n\n\n

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    \"SWOT is only feasible when you connect the internal Strengths and weaknesses with external opportunities\/risks.“<\/p>\n<\/blockquote>\n\n\n\n

    The 4 fields \u2013 specific and honest<\/h2>\n\n\n\n

    Strengths (Strengths)<\/h3>\n\n\n\n