The new authenticity: Why authenticity is the global currency (2/8)

How real authenticity must be?

Dear reader, dear reader,
have you asked yourself today, whether the image that you just liked, exist at all? Or whether the Person, whose way of reading the words of you has ever taken a breath?

We are on a paradox: The more perfect, we can smooth out our digital identity through filters, and Algorithms, the greater the Hunger, according to the Unfiltered, the Harsh, Honest. But the crucial question that hovers over our digital age, is as follows: Like the real thing must be of authenticity, to touch us?

The rise of the perfect phantoms

Virtual Influencers like Lil Miquela or Rozy millions of Followers have. You can visit look fashion, advocate for social issues, and conduct Interviews, but they consist exclusively of Code. In countries such as South Korea or Brazil, these are AI avatars already Superstars. You are never tired, not aging, do not have bad days.

These digital Supermen our understanding of authenticity to the test: If an AI character moves us to tears or inspired – this feeling any less real?

We are witnessing a shift: authenticity is no longer measured in terms of biological origin, but at the The coherence of a story and the Resonancethat it produces in us.

Authenticity as a global currency

In times of Fake News and Deep fakes authenticity the most valuable currency. Companies and individuals, who dare to show their breaks, uncertainty and vulnerability, to win what you can't buy a marketing budget: Trust.

The Trend is clearly away from the "Instagram-Perfect-Look" to platforms such as BeReal or the plain, unadorned Storytelling TikTok. People do not want a glossy facades and more – you want to the Person behind the mask.

According to the Edelman Trust Barometer 2024 eroded trust in institutions around the world. Anyone who defies him? People like you and me. Radical honesty is the new status symbol.

Furthermore, you can find here practical impulses around authenticity and social truth:

• Why your voice is more important today than ever
• Values compass in turbulent times
• The longing for the Analog

Your compass in the mirror Cabinet 4 practical tips

1. Digital Mindfulness:
Question the source. If you touched a content emotionally, or triggers, consider this: Who is speaking? A real experience or a perfected algorithm?

2. Courage for the gap:
Poste, the imperfection of photo. Parts of the thought, is not done yet. Your "points of Friction" – the thing that makes you unique – your greatest strength.

3. Values instead of pixels:
Define authenticity for yourself. It is biologically or emotionally? If you know what you stand for, you can Orient yourself in the digital fog.

4. Analog Encounters:
No algorithm replaces the common Laughter in the room. You make conscious, analog oasis in the midst of your digital presence.

The answer: authenticity as an attitude

How real authenticity must be?
The answer lies in databases or DNA. Authenticity begins where Intention and effect match. The AI can seem authentic if it is expressed human values and a real person may be inauthentic when he plays only a facade.

The new authenticity is not a state, but a promise: That behind what we see, an honest purpose.

How do you deal with the flood of artificial worlds? Have you ever heard of a virtual identity, touch or repels you rather?
Share your thoughts in the comments below.

Sincerely,
your Roland

For more exciting sources

• Creativity in the age of the machines: Who are we, if KI thinks better? (1/8)
• The new authenticity: Why authenticity is the global currency (2/8)
• Degrowth vs. Silicon Valley: Two futures, one Planet (3/8)
• The art of failure in a global comparison (4/8)
• Biohacking for the Creative: Awesome or dangerous? (5/8)
• The future of work: If the sense is more important than income (6/8)
• Creativity by limiting or Abundance? A global view (7/8)
• Culture as a survival strategy: Why people without culture can't survive (8/8)

External Links:

• The Rise of Virtual Influencers – BBC Worklife
• Mit Technology Review: deep fakes and the Future of Truth

Podcasts:

• Gabor Steingart – The Pioneer Briefing
• The Daily (NYT)

Videos:

• TED Talk: How to spot a deep fake of Siwei Lyu
• The Rise of AI Influencers – the Wall Street Journal